Smart objects play a key role in the new era of internet, since embedded communication and information technology have the potential to revolutionize the utility of these objects. The thought of connecting of physical and virtual worlds sounds fascinating. It was just a dream earlier but now with the help of “Augmented Reality” it has become possible as it has provided us tools for empowering and manipulating functionality of physical objects. With the advancement in technologies now this is just a click away with the introduction of Mobile Augmented Reality (MAR) which has provided a unique interface to the ubiquitous digital information in the physical world helping with day to day human activities. To ensure the acceptance and success of MAR services the development should be focussed on knowledge about potential and user’s expectations as per their requirements.
Augmented reality (AR) is expected to be the next big computing environment and there is a rapid uptake and development in the area. Virtual Reality (VR) and Augmented Reality (AR) have a common base that is creating a relationship between the virtual and the real world, which is done in both of them but with a different aspect. Virtual reality have been in the market but creates only a virtual experience rather than amalgamating the real and the virtual world, which can be achieved by augmented reality. Augmented reality combines the two phases in a sophisticated way allowing the person to either add or subtract any entity according to their preference. It is an empowering platform which allows learning nothing new, rather an opportunity to create something new that supports the explosion of creativity in the technologies. You can create something meaningful and powerful not only for yourself but for the whole community. Augmented reality has a rapidly growing popularity due to its dynamic use with an ease. By integrating Augmented Reality into our life we can change the way people experience things.
It would give you a clear idea if I suggest you to have look at the runway of Pokemon GO, it has become quite clear how eager the customers to embrace augmented reality. This could also largely benefit the e-commerce environment by allowing the user to superimpose virtual models onto the physical base. Augmented reality could be evolved much more to be used in education industry by allowing the learning process to be more efficient. I will act as backbone by creating real world curriculum. Location bases AR apps can allow travelers real-time information of the historical places just by pointing their camera (Augmented Reality Browser).
MAR services has been designed to offer stimulating and pleasant experiences, such as playfulness, inspiration, liveliness, collectively and surprise. The requirements and experience of the user can be identified as targets for the design experience of future services. Now that we have covered some topics of the basic augmented reality, to tap this huge remarkable bubbles we need to develop augmented reality solutions which could largely be beneficial for the society.